Up next: a ban on your brain

“Hey everyone in Pakistan, are you really not on Facebook anymore?” I typed into my status update box yesterday. Silence. Ten minutes later, still nothing. I had a moment of blind panic when I realized they were really not there. There are some friends in Pakistan I count on seeing online every day, even if [...]

“It’s OK to be imperfect”

“It’s really kind of fun to make mistakes in social media because you can learn and recover very quickly,” says Luanne Lawrence, vice president of university advancement at Oregon State University. Since launching its “Powered by Orange“ social-media campaign last year, the school has completely changed its marketing approach for the under-40 crowd. It’s stopped buying [...]

Social media tips for journalists

Here’s my guest post for the SmartBrief blog on social media. I covered a workshop on social media tips for journalists.